Investors Moral influence

If the South African government wants to see the country become successful in the global environment, it needs the backing not only of the citizens of the country, but also of all the other key stakeholders. These include investors, business people, the trade union movement, as well as all financial and socio-economic institutions. Strategic thinking, whether at national or corporate level, depends on the ability of a government or management team to create and then harness a willingness amongst people to participate in outmanoeuvring the efforts of other countries and/or companies. Read the rest of this entry »

Guidelines for Shaping Strategic Thought (No 6 & 7)

Investment No. 6: Integrate executive development with the strategy process

Given that Strategy is the process of putting an organisation into a more favourable position in the marketplace relative to its competitors by integrating customer needs, competitive realities and its own internal capabilities, proactive executive development will improve the chances of strategic success. This is because properly trained executives can design and deliver more effective strategies.

It is imperative that the talent pipeline delivers both the quantity and quality of managers who can guide the future strategic thinkingof the organisation. This prevents the planning process from getting too far ahead of the executive development process. It also means that the organisation does not rely on outside talent to fill key management positions. Read the rest of this entry »

Guidelines for Shaping Strategic Thought (No 1 & 2)

Investment No.1: Invest in time and resources that take a global viewpoint

This does not necessarily mean having business representation in multiple geographies, but it does mean treating the world globally and not multi-domestically. South African business organisations need to take a global view of their business and understand the global dynamics of their industries, especially in relation to the development and implementation of company strategy and the search for competitive advantage. Even companies that are operating purely in the domestic business environment have to take this approach, as globalisation will impact on the way they do business. Part of this global viewpoint is being realistic. Read the rest of this entry »

Guidelines for Shaping Strategic Thought continue…

One of the major problems facing strategic thinkers is the whole issue of competitive advantage. According to strategy guru Richard D’Aveni, in most industries the days of permanent competitive advantages are long gone, because of the nature of what he calls `hypercompetition’.2 D’Aveni contends that the best one can hope for is an ongoing series of temporary advantages, and that that is whatstrategists should be aiming at. This has led many organisations to move from seeking immediate competitive advantage to the development of long-term relationships with customers in the belief that opportunities for the creation of advantage will arise within the relationship. Allied to this is the belief that customers are company assets that need nurturing, rather than income sources that are there to be exploited. Also, more organisations are beginning to place greater value on customer advocates than on powerful management teams. In terms of customer loyalty, greater emphasis is being placed on moving customers up the loyalty ladder, until they become advocates of the company and its products.’ Read the rest of this entry »

Shaping a new breed of South African manager for the global challenge part 2

Much strategic thinking in this country is also one-dimensional in nature. Many managers often go ahead and develop what they term a ‘strategy‘ from one perspective only — usually their own, and in terms of what they would like to achieve. The result is often a set of glorified objectives, or a vision established in emotive terms with scant regard for the opposition. Managers may take into accountcertain aspects of the business environment, but few know how togather and utilise the information required to move their organisationinto a position of superiority. The result is strategic myopia. Read the rest of this entry »

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